Considering the historical and cultural heritage, present-day Sarajevo represents one of the potentially most attractive tourist destinations in Balkans, south-east Europe and Europe. For more than four hundred years, mosques, synagogues, orthodox and catholic churches have been built side by side. Citizens of different nationalities and denominations have lived and worked together, building the city and with it a common style of living, regardless of conquerors and decision making centres, which have changed faster or slower in the past, depending on the historical and geopolitical opportunities and interests at the time. In our wish to demonstrate our value to the whole world, in 2014 we have erected a symbol - seal, a sign Sarajevo Meeting of Cultures. This authentic sign represents a place where cultures meet. It is a starting point for sightseeing, a tourist attraction - a single location that unites historical and cultural aspects of Sarajevo, and is located in Sarajevo near Gazi Husrev-bey’s Bezistan, i.e. Grand Courtyard. Geographically speaking (referring to cardinal directions), from the East it resembles an Ottoman trading town, while from the West, a modern western culture. Our idea of placing a sign “Sarajevo Meeting of Cultures” can no longer remain just our idea, and we have decided to share it with our friends and those who share our aspirations. Sarajevo Meeting of Cultures expands its idea thanks to friends and partners from Novi Sad and Kotor, and together, following same principle, designs a new set of tourist attractions “Meeting of Cultures”. The new envisaged attractions and regional route “Meeting of Cultures” connects cities of Sarajevo, Novi Sad and Kotor, and in a special way promotes our specific cultural heritage with a hope that this idea will extend to the entire region and serve as an example to whole Europe and world.